See what articles
are really about

Unbait replaces vague, clickbait headlines with clear, informative titles using AI. Stop clicking articles that waste your time.

Download View source
technews.example.com
TechNews
You won't believe what this phone can do now Galaxy S26 adds real-time language translation to phone calls U
This clever trick makes your laptop last way longer macOS 17 reduces background energy use by 40% U
The reason everyone is switching to this browser Arc browser passes 10M users after adding built-in VPN U

How it works

1

Scan the page

Unbait finds all article headlines on the page you're viewing.

2

Read the article

For each headline, it briefly fetches the article to understand the actual content.

3

Your AI rewrites

Vague or misleading headlines are rewritten into clear, specific titles. Good ones stay untouched.

4

You decide

Browse with titles that tell you what articles are actually about. Click what matters, skip what doesn't.

Features

Always On mode

Enable per-site automatic de-clickbaiting. Headlines are rewritten as soon as you visit the page.

Original always visible

Click the Unbait icon next to any title to toggle back to the original headline.

Privacy first

Your API key stays on your device. Article text is sent directly to your chosen AI provider over HTTPS, never through a third-party server.

You're in control

Bring your own API key from Anthropic, OpenAI, or Google Gemini. No subscriptions, no middleman, no data collected. You decide which provider and sites to use.

Works on any site

Enable for any news site, tech blog, or content aggregator. You control which sites Unbait runs on.

Selective rewriting

Only clickbait headlines get rewritten. Clear, informative titles are left untouched.

Good to know

AI titles are interpretations

AI-generated titles are the model's best guess, not objective truths. Nuance can get lost, or the AI may emphasize a detail that isn't the main point. You're trading the editor's sensationalism for an algorithm's interpretation. The original title is always one click away.

The curiosity gap

Clickbait exploits the curiosity gap: the space between what you know and what you want to know. A clear title closes that gap, letting you decide calmly whether to read on.

Limitations

Unbait needs to briefly fetch each article. Articles behind login walls or paywalls cannot be read, so those headlines stay unchanged.

Browser warnings

Your browser may warn that Unbait can "read and modify webpages." This is needed to read headlines and replace them with better ones. Unbait only activates on sites you explicitly enable and does not access any site without your permission. No data is collected and nothing is sent anywhere except to your chosen AI provider.

Getting started

1. Install the extension

Download from GitHub Releases and load it in Chrome (Settings → Extensions → Load unpacked) or Safari.

2. Get an API key

Choose your provider to see setup instructions:

Model: Claude Haiku 4.5 · Cost: < $0.01 per page · Recommended

  1. Go to console.anthropic.com and create a developer account (or sign in with your Claude account).
  2. Go to Settings > Billing, add a payment method and deposit at least $5. Note: API billing is separate from a Claude Pro subscription.
  3. Go to API Keys, click Create Key and copy it immediately.

Why Anthropic? Best title quality, especially for non-English headlines. Streaming shows results as they arrive. Most reliable JSON output.

3. Paste your key and go

Click the Unbait icon in your browser toolbar, select your provider, paste your API key, and click "Unbait!" or enable Always On for your favorite sites.

Buy me a beer

Unbait is free and open source. If it saves you from clickbait, consider buying me a beer.

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